Courses
Master
2024/2025
Digital Marketing and Omnichannel
Type:
Compulsory course (Strategic Management: Investment and Consulting)
Area of studies:
Management
Delivered by:
Department of Marketing
Where:
Graduate School of Business
When:
2 year, 2 module
Mode of studies:
offline
Open to:
students of all HSE University campuses
Instructors:
Невоструев Петр Юрьевич
Language:
Russian
ECTS credits:
3
Contact hours:
24
2024/2025
Digital Marketing and Omnichannel
Type:
Mago-Lego
Delivered by:
Department of Marketing
When:
2 module
Open to:
students of all HSE University campuses
Instructors:
Невоструев Петр Юрьевич
Language:
Russian
ECTS credits:
3
Contact hours:
24
Master
2024/2025
Digital Marketing basics: mix of local and global tools
Type:
Elective course (Master of International Business)
Area of studies:
Management
Delivered by:
School of Innovation and Entrepreneurship
Where:
School of Innovation and Entrepreneurship
When:
1 year, 3 module
Mode of studies:
offline
Open to:
students of one campus
Language:
English
ECTS credits:
3
Contact hours:
32
Master
2024/2025
Digital Marketing basics: mix of local and global tools
Type:
Elective course (Master of International Business)
Area of studies:
Management
Delivered by:
School of Innovation and Entrepreneurship
Where:
School of Innovation and Entrepreneurship
When:
1 year, 3 module
Mode of studies:
offline
Open to:
students of one campus
Language:
English
ECTS credits:
3
Contact hours:
32
2024/2025
Digital Marketing basics: mix of local and global tools
Type:
Mago-Lego
Delivered by:
School of Innovation and Entrepreneurship
When:
3 module
Open to:
students of one campus
Language:
English
ECTS credits:
3
Contact hours:
32
Master
2024/2025
Digital Marketing: Channels and Technologies
Type:
Elective course (Integrated Communications)
Area of studies:
Advertising and Public Relations
Delivered by:
School of Communication
When:
2 year, 2 module
Mode of studies:
offline
Open to:
students of one campus
Language:
Russian
ECTS credits:
3
Contact hours:
32
Master
2024/2025
Digital Marketing: Channels and Technologies
Type:
Elective course (Integrated Communications)
Area of studies:
Advertising and Public Relations
Delivered by:
School of Communication
When:
2 year, 2 module
Mode of studies:
offline
Open to:
students of one campus
Language:
Russian
ECTS credits:
3
Contact hours:
32
2024/2025
Digital Marketing: Channels and Technologies
Type:
Mago-Lego
Delivered by:
School of Communication
When:
2 module
Open to:
students of one campus
Language:
Russian
ECTS credits:
3
Contact hours:
32
Master
2024/2025
Digital Marketing Strategy
Type:
Elective course (Marketing)
Area of studies:
Management
Delivered by:
Department of Marketing (Nizhny Novgorod)
When:
1 year, 3 module
Mode of studies:
distance learning
Online hours:
20
Open to:
students of one campus
Instructors:
Трундова Ольга Сергеевна
Language:
Russian
ECTS credits:
3
Contact hours:
6
2024/2025
Digital Marketing Strategy
Type:
Mago-Lego
Delivered by:
Department of Marketing (Nizhny Novgorod)
When:
3 module
Online hours:
20
Open to:
students of one campus
Instructors:
Трундова Ольга Сергеевна
Language:
Russian
ECTS credits:
3
Contact hours:
6
Master
2024/2025
Digital Marketing Strategy management and adaptation to the needs of the market
Type:
Elective course (Master of International Business)
Area of studies:
Management
Delivered by:
School of Innovation and Entrepreneurship
Where:
School of Innovation and Entrepreneurship
When:
2 year, 1 module
Mode of studies:
offline
Open to:
students of one campus
Language:
English
ECTS credits:
6
Contact hours:
40
Master
2024/2025
Digital Marketing Strategy management and adaptation to the needs of the market
Type:
Elective course (Master of International Business)
Area of studies:
Management
Delivered by:
School of Innovation and Entrepreneurship
Where:
School of Innovation and Entrepreneurship
When:
2 year, 1 module
Mode of studies:
offline
Open to:
students of one campus
Language:
English
ECTS credits:
6
Contact hours:
40
2024/2025
Digital Marketing Strategy management and adaptation to the needs of the market
Type:
Mago-Lego
Delivered by:
School of Innovation and Entrepreneurship
When:
1 module
Open to:
students of one campus
Language:
English
ECTS credits:
6
Contact hours:
40
2024/2025
Digital Media Content Analysis: Advanced
Type:
Optional course (faculty)
Delivered by:
Institute of Media
When:
2-4 module
Open to:
students of all HSE University campuses
Instructors:
Anastasia V. Saponova
Language:
Russian
ECTS credits:
5
Contact hours:
56
2024/2025
Digital Media Content Analysis: Advanced
Type:
Optional course (faculty)
Delivered by:
Institute of Media
When:
2-4 module
Open to:
students of all HSE University campuses
Instructors:
Anastasia V. Saponova
Language:
Russian
ECTS credits:
5
Contact hours:
56
2024/2025
Digital Methods of Literary Studies
Type:
Optional course (faculty)
Delivered by:
School of Philological Studies
When:
3 module
Open to:
students of all HSE University campuses
Instructors:
Evgeny Kazartsev (Evgenii Kazartcev)
Language:
Russian
ECTS credits:
3
Contact hours:
36
Master
2024/2025
Digital Multimedia Technologies in the Experience Economy
Type:
Compulsory course (Business Development Management)
Area of studies:
Management
Delivered by:
Department of Foreign Languages
Where:
Faculty of Economics
When:
1 year, 3 module
Mode of studies:
offline
Open to:
students of one campus
Language:
Russian
ECTS credits:
3
Contact hours:
28
2024/2025
Digital Multimedia Technologies in the Experience Economy
Type:
Mago-Lego
Delivered by:
Department of Foreign Languages
When:
3 module
Open to:
students of one campus
Language:
Russian
ECTS credits:
3
Contact hours:
28
2024/2025
Digital Product After Launch
Type:
Minor
Delivered by:
School of Software Engineering
Where:
Faculty of Computer Science
When:
1, 2 module
Open to:
students of all HSE University campuses
Instructors:
Vyacheslav Ivanov
Language:
Russian
ECTS credits:
5
Contact hours:
64
Master
2024/2025
Digital Product Development
Type:
Elective course (Science, Technology and Innovation Management and Policy)
Area of studies:
Management
Delivered by:
Department of Educational Programmes
When:
1 year, 4 module
Mode of studies:
offline
Open to:
students of all HSE University campuses
Language:
English
ECTS credits:
3
Contact hours:
32