Courses
2024/2025
Marketing in a digital environment
Type:
Mago-Lego
Delivered by:
Joint Department with Yandex
When:
1 module
Open to:
students of one campus
Language:
Russian
ECTS credits:
3
Contact hours:
28
Master
2024/2025
Marketing in a digital environment
Type:
Compulsory course (Artificial Intelligence in Marketing and Product Management)
Area of studies:
Applied Mathematics and Informatics
Delivered by:
Joint Department with Yandex
Where:
Faculty of Computer Science
When:
1 year, 1 module
Mode of studies:
offline
Open to:
students of one campus
Language:
Russian
ECTS credits:
3
Contact hours:
28
Bachelor
2024/2025
Marketing in Ecom Channels
Type:
Compulsory course (Marketing and Market Analytics)
Area of studies:
Management
Delivered by:
Department of Marketing
Where:
Graduate School of Business
When:
4 year, 3 module
Mode of studies:
offline
Open to:
students of one campus
Language:
Russian
ECTS credits:
3
Contact hours:
30
Master
2024/2025
Marketing in Education
Type:
Elective course (Management in Higher Education)
Area of studies:
Management
Delivered by:
Department of Educational Programmes
Where:
Institute of Education
When:
2 year, 3 module
Mode of studies:
offline
Open to:
students of all HSE University campuses
Language:
Russian
ECTS credits:
3
Contact hours:
42
2024/2025
Marketing in Education
Type:
Mago-Lego
Delivered by:
Department of Educational Programmes
When:
3 module
Open to:
students of all HSE University campuses
Language:
Russian
ECTS credits:
3
Contact hours:
42
2024/2025
Marketing in the Digital Age
Language:
English
ECTS credits:
6
Contact hours:
48
Master
2024/2025
Marketing in the Digital Age
Type:
Compulsory course (Master in International Management)
Area of studies:
Management
Delivered by:
Department of Marketing
Where:
Graduate School of Business
Mode of studies:
offline
Open to:
students of one campus
Language:
English
ECTS credits:
6
Contact hours:
48
Bachelor
2024/2025
Marketing in the Fashion Industry
Type:
Elective course (Marketing and Market Analytics)
Area of studies:
Management
Delivered by:
Department of Marketing
Where:
Graduate School of Business
When:
4 year, 2 module
Mode of studies:
offline
Open to:
students of all HSE University campuses
Instructors:
Vera Butkovskaya
Language:
English
ECTS credits:
3
Contact hours:
30
Master
2024/2025
Marketing-management
Type:
Elective course (Management in Higher Education)
Area of studies:
Management
Delivered by:
Department of Educational Programmes
Where:
Institute of Education
When:
2 year, 3 module
Mode of studies:
distance learning
Online hours:
40
Open to:
students of all HSE University campuses
Instructors:
Pavel Serebrennikov
Language:
Russian
ECTS credits:
3
Contact hours:
6
2024/2025
Marketing-management
Type:
Mago-Lego
Delivered by:
Department of Educational Programmes
When:
3 module
Online hours:
40
Open to:
students of all HSE University campuses
Instructors:
Pavel Serebrennikov
Language:
Russian
ECTS credits:
3
Contact hours:
6
Master
2024/2025
Marketing Management and Company Strategy. Advanced
Type:
Compulsory course (Marketing Management)
Area of studies:
Management
Delivered by:
Department of Marketing
Where:
Graduate School of Business
When:
2 year, 1, 2 module
Mode of studies:
distance learning
Online hours:
20
Open to:
students of one campus
Language:
Russian
ECTS credits:
6
Contact hours:
48
2024/2025
Marketing Management and Company Strategy. Advanced
Type:
Mago-Lego
Delivered by:
Department of Marketing
When:
1, 2 module
Open to:
students of one campus
Language:
Russian
ECTS credits:
6
Contact hours:
48
2024/2025
Marketing Management in Retail
Type:
Mago-Lego
Delivered by:
Department of Marketing
When:
2, 3 module
Open to:
students of one campus
Instructors:
Калюкина Александра Евгеньевна
Language:
Russian
ECTS credits:
6
Contact hours:
48
Master
2024/2025
Marketing Management in Retail
Type:
Compulsory course (Retail Management)
Area of studies:
Management
Delivered by:
Department of Marketing
Where:
Graduate School of Business
When:
1 year, 2, 3 module
Mode of studies:
offline
Open to:
students of one campus
Instructors:
Калюкина Александра Евгеньевна
Language:
Russian
ECTS credits:
6
Contact hours:
48
Bachelor
2024/2025
Marketing Metrics
Type:
Compulsory course (Marketing and Market Analytics)
Area of studies:
Management
Delivered by:
Department of Marketing
Where:
Graduate School of Business
When:
4 year, 1 module
Mode of studies:
offline
Open to:
students of one campus
Instructors:
Marina M. Dvoryashina
Language:
Russian
ECTS credits:
4
Contact hours:
40
Master
2024/2025
Marketing of Educational Organization
Type:
Compulsory course (Educational Administration)
Area of studies:
Management
Delivered by:
Department of Marketing (Nizhny Novgorod)
When:
2 year, 1 module
Mode of studies:
offline
Open to:
students of all HSE University campuses
Instructors:
Mikhail Shushkin
Language:
Russian
ECTS credits:
3
Contact hours:
20
2024/2025
Marketing of Educational Organization
Type:
Mago-Lego
Delivered by:
Department of Marketing (Nizhny Novgorod)
When:
1 module
Open to:
students of all HSE University campuses
Instructors:
Mikhail Shushkin
Language:
Russian
ECTS credits:
3
Contact hours:
20
Bachelor
2024/2025
Marketing Research
Type:
Compulsory course (Strategy and Production in Communications)
Area of studies:
Advertising and Public Relations
Delivered by:
School of Communication
When:
2 year, 1, 2 module
Mode of studies:
offline
Open to:
students of one campus
Language:
Russian
ECTS credits:
4
Contact hours:
60
2024/2025
Marketing Research
Type:
Mago-Lego
Delivered by:
Department of Marketing
When:
1, 2 module
Online hours:
20
Open to:
students of one campus
Language:
Russian
ECTS credits:
6
Contact hours:
36
Master
2024/2025
Marketing Research
Type:
Compulsory course (Marketing Management)
Area of studies:
Management
Delivered by:
Department of Marketing
Where:
Graduate School of Business
When:
1 year, 1, 2 module
Mode of studies:
distance learning
Online hours:
20
Open to:
students of one campus
Language:
Russian
ECTS credits:
6
Contact hours:
36