«New Media» as an Element of China`s «Soft Power» in the 21st Century

According to International Monetary Fund (IMF) in 2014 China became the world largest economy , surpassing even the wildest estimations of experts. World Bank estimates suggest that in 2020 the People’s Republic of China will be the world’s leading economy. Overestimate China's influence on all key political and economic events on the world stage ― is simply impossible. China's position often proves decisive when it comes to options for development of certain international situations. However, before China now faces numerous challenges: in addition to cross―border resolution of territorial disputes (and this applies not only to regard the conflict in the South China Sea , but also the implementation of the strategy «One belt ― one road» and the creation of a single social economic space in Eurasia ), energy security, diversification of investment flow, offer true internal social conflicts, important task for China is not to be not only a regional leader, but firmly secure their leading status in the world. Proved in practice viability of its economic model (especially during the global financial crisis of 2008, when using a variety of incentive programs China achieved only a slight fall in GDP growth (which is beneficial distinguishes it from other leading economies)), and the ability to respond flexibly to global challenges and crises, China increasingly focuses on the need to resolve the problem, which can be described as follows: «China is close economically, but politically is very far».