• A
  • A
  • A
  • ABC
  • ABC
  • ABC
  • А
  • А
  • А
  • А
  • А
Regular version of the site

Media Presentation of the ARCP Combat Platform

Student: Sergey Vitchenko

Supervisor:

Faculty: Faculty of Creative Industries

Educational Programme: Communication and Digital Design (Master)

Final Grade: 10

Year of Graduation: 2024

In the process of developing a new product, companies need to ignite a wave of interest among potential consumers at the press release stage. It is extremely important to demonstrate the strengths of the presented object in order to motivate the future consumer to make a purchase. As a rule, in their presentation materials, companies rely on the visualisation of a particular object with the addition of infographics and text blocks. As a more creative option, they use abstract elements of motion design, or simply demonstrate the product layout live. All of these are standard techniques that have some limitations. But then what variant is able to reflect in detail the functionality and structure of the product without unnecessary abstraction, but at the same time possessing spectacularity? For this purpose, it is possible to use VFX elements, the flexibility of which will make it possible to combine all the above-mentioned requirements.

Full text (added April 30, 2024)

Student Theses at HSE must be completed in accordance with the University Rules and regulations specified by each educational programme.

Summaries of all theses must be published and made freely available on the HSE website.

The full text of a thesis can be published in open access on the HSE website only if the authoring student (copyright holder) agrees, or, if the thesis was written by a team of students, if all the co-authors (copyright holders) agree. After a thesis is published on the HSE website, it obtains the status of an online publication.

Student theses are objects of copyright and their use is subject to limitations in accordance with the Russian Federation’s law on intellectual property.

In the event that a thesis is quoted or otherwise used, reference to the author’s name and the source of quotation is required.

Search all student theses