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Startup "Eventis" (Online Service for Selecting Elements for Organizing Events)

Student: Afanaseva Elizaveta

Supervisor: Maxim Kornev

Faculty: Faculty of Creative Industries

Educational Programme: Media Communications (Bachelor)

Final Grade: 7

Year of Graduation: 2024

The market for events is growing, and people are ready to invest more in organizing events. However, with people being willing to invest more in organizing events, they are not always ready to refer to professionals for this purpose. The process of finding venues, decorations, and other festive attributes is not easy, so people must spend a lot of effort to fulfill their preferences. This startup focuses on a lack of comprehensiveness and a wide range of locations for different events. By conducting in-depth interviews and analyzing the results of MVP's success, this project aims to save users both time and effort by avoiding extensive searches, while also helping to increase the flow of customers to venues. The goal is to create a platform where people can find plaсes for any occasion, from birthdays to weddings. To achieve the above-mentioned goal, several researches concerning marketing and IT have been analyzed. Whatismore, interviews have been conducted to receive necessary data in order to succeed in the project. The online service “Eventis” can become not only an aggregator of venues for users and a way of new customers influx for venues, but also an opportunity for growth for organizers through joint cooperation. Users who initially wanted to organize an event themselves, but decided to ask for help, will be able to refer to the organizers offered by “ the Eventis” platform. Keywords: organizing events, venues for events, online service, aggregator, wide range of locations

Full text (added May 10, 2024)

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