Similarities and Differences of Growth Strategies of International Platforms in Emerging Host Markets on the Example of "Uber" and "Didi Chuxing" in Latin America

Student: Kozlov Yuriy

Faculty: School of Innovation and Entrepreneurship

Educational Programme: International Business (Master)

Year of Graduation: 2024

The analysis of this work is based on a comparison of the growth strategies of two popular international platforms Uber and Didi Chuxing. Their growth strategies in the emerging Latin American market are compared. This market is potential, therefore, the topic of this work is quite relevant in our time.

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