Documentary Film Club Branding

Student: Andreeva Ekaterina

Educational Programme: Design (Bachelor)

Final Grade: 8

Year of Graduation: 2024

Design is a rapidly evolving field of activity. Its principles are still being formed, including the system of interrelations between the main brand and its subsidiary elements. The USSR can also be seen as a defined brand within which various subsidiary organizations operated. The aim of this study is to identify the design elements that contributed to the recognizability of the activities of these subsidiary organizations. Soviet wings that were in use during the USSR period (1922-1991) were selected as the research subject. This study may be of interest to designers working in the field of brand design, as well as to researchers studying the Soviet Union from the perspective of visual communication and faleristics.

Full text (added May 15, 2024)

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