Development of a Strategy for a Bunkering Company

The work is devoted to describing a real project of one of the leading Russian consulting companies to develop a strategy for a bunkering company. The work is based on real experience in implementing a strategy development project. The main source of information used for writing is the results of interviews with industry experts. The relevance of the work is due to the high degree of influence of bunkering companies on the maritime logistics industry, which has a huge impact on the global economic situation. The specifics of the industry in the Far East are examined in detail. The market was studied: its volume was assessed and the qualitative components of work on it were considered, including the competitive environment and customer base. In addition, the work examines the management features of a bunkering company in the Russian Federation, identifies the development priorities of a specific organization, which are further detailed to initiatives - steps to achieve strategic goals.