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Audience Research and hypothesis Testing in Order to Create an Online Educational Platform «unitED»

Student: Kristina Golubeva

Supervisor: Armen Beklaryan

Faculty: Graduate School of Business

Educational Programme: Digital Product Management (Master)

Year of Graduation: 2024

This work is devoted to the study of the audience - the experience of schoolchildren in education. In the course of the research, design thinking methods were applied to collect complete information about the target audience. Based on the results of the work, two points of view were formulated, which served as a basis for the subsequent stages of the work.

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