Startup as a Diploma: Creating a Digital Product in the Traveltech Field. User Scenarios and MVP of a Product for the Tourism Market in Russia

Student: Rustem Kazakbaev

Educational Programme: Digital Product Management (Master)

Year of Graduation: 2024

My chapter describes the process of researching the target audience and identifying unmet user needs using design thinking methodology in the development of city guides. The work consists of four main blocks.

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