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  • Startup as a Diploma: Creating a Digital Product in the Apartment Renovation Industry - Digital Product Management Model and Launch Risk Analysis

Startup as a Diploma: Creating a Digital Product in the Apartment Renovation Industry - Digital Product Management Model and Launch Risk Analysis

Student: Aseev Vasiliy

Supervisor: Vasily Kornilov

Faculty: Graduate School of Business

Educational Programme: Digital Product Management (Master)

Year of Graduation: 2024

The purpose of the graduate qualification work is to develop a business model and analyze the risks of launching a product. The work describes the main blocks in accordance with the Osterwalder model. In the framework of the work execution as a way of income generation was chosen as a way of income generation from one-off transactions. During the risk analysis the types of product risk were considered and measures to reduce the probability of their occurrence were described.

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