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Master’s Programme 'Digital Communications and Product Analytics'
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HSE University

Master’s Programme 'Digital Communications and Product Analytics'

International Admissions
Academic Content Supervisor
Kozhemyakin, Evgeny
Academic Supervisor
Gryzunova, Elena
Track Supervisor
Nester (Nesterenko), Roman
Manager
Krutykh, Anastasiya

Industry expert

Nester (Nesterenko), Roman

109028 Moscow, 8/2 Maly Tryokhsvyatitelsky Pereulok, Building 1

Phone:
+7(495) 772-9590 доп. 22960
E-mail:
egryzunova@hse.ru
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Courses

2020 – 2021
2021 – 2022
2022 – 2023
2023 – 2024
2024 – 2025
  • From Module 1 of Year 4
    to Moduile 1 of Year 4
Language
Russian
English
Course type
Track
Instructors
 
Courses:AlphabeticallyBy course type
Online 2 Offline and New Media Formats
Elective
Russian
Nester (Nesterenko), Roman
Ulanov, Arseniy
Automation of Customer Loyalty Management
Elective
Russian
Big Data in Communication Strategies
Compulsory
Russian
Khapayeva, Natalya
Instruments of Analysis and Storage of Big Data
Elective
Russian
Зимина Анна Матвеевна
Славгородская Валерия Олеговна
Tools and Services of Digital Marketing
Compulsory
Russian
Data Mining in Communication Studies
Compulsory
English
Попов Марк Раилевич
Artificial Intelligence in Media Planning
Elective
Russian
Data-Driven Creative Campaigns
Elective
Russian
Степнов Михаил Игоревич
Marketing Analytics
Compulsory
Russian
Просветов Артем Владимирович
Machine Learning and Big Data Mining
Compulsory
Russian
Mironyuk, Svetlana
Nester (Nesterenko), Roman
Basics of Data-Driven Communications
Compulsory
Russian
Sheremet, Elizaveta
Basics of Applied Mathematics and Informatics
Bridging
Russian
Performance Marketing
Elective
Russian
Степнов Михаил Игоревич
Applied Network Analysis
Elective
Russian
Nester (Nesterenko), Roman
Programming for Data Science
Compulsory
Russian
Кутынина Екатерина Андреевна
Nester (Nesterenko), Roman
Product Analytics
Compulsory
Russian
Бердников Илья Евгеньевич
Gryzunova, Elena
Коточигов Константин Львович
Nester (Nesterenko), Roman
Suvorina, Tatiana
Show more
Research and Design Seminar "Data Mining in Communication Projects"
Compulsory
Russian
Коточигов Константин Львович
Semenova, Anastasiya
Suvorina, Tatiana
Khapayeva, Natalya
Research and Design Seminar "CRISP-DM Metodology Project Management"
Compulsory
Russian
Nester (Nesterenko), Roman
Project Seminar "Management in AdTech"
Compulsory
Russian
Psychographic Profile and Customer Journey
Elective
Russian
12
HSE University → Master's programmes (Moscow) → Faculty of Creative Industries → Master’s Programme in Digital Communications and Product Analytics → Courses
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