Students at the HSE Vysokovsky Graduate School of Urbanism and the HSE School of Sociology took part in an urbanism conference entitled ‘Images of Moscow’. They joined experts to discuss how to build local brands, create new points of interest in various parts of the capital, and how to attract more tourists.
Muscovites who live between the capital’s Ring Road and the Third Ring Road are rooted in their region and, contrary to popular myths, do not try to move into the city centre. In their view, ‘Old Moscow’ is more a territory for rest than a business and residential area. This stereotype is also supported by Moscow’s radial ring structure, which is designed to regulate the influx of people into the city centre, Alexey Levinson said in HSE’s ‘Demoscope Weekly’ journal.
