For many foreigners, Russia is still considered a region of extreme tourism. HSE graduates Anastasia Efimova and Alexei Chichvarin opened up the Brick Design Hotel on Myasnitskaya Street not only as a business, but also as a project aimed at changing the stereotypes that tourists have about Russia. In the latest edition of Success Builder, Anastasia and Alexei talk about how easy it was for them to start a business after graduating from HSE, what is complicated about reconstructing a historic landmark, why foreigners like farm products for breakfast, and how to benefit during times of crisis.