Bachelor
2021/2022
Intercultural Business Communication
Type:
Elective course (Fundamental and Applied Linguistics)
Area of studies:
Fundamental and Applied Linguistics
Delivered by:
School of Literature and Intercultural Communication
When:
4 year, 1, 2 module
Mode of studies:
distance learning
Open to:
everyone
Language:
English
ECTS credits:
6
Contact hours:
28
Course Syllabus
Abstract
Курс нацелен на теоретическую и практическую подготовку, позволяющую понять основные принципы взаимодействия с представителями иных культур и выработать эффективные навыки такого взаимодействия. Слушатели получат возможность познакомиться с наиболее значительными концепциями межкультурной коммуникации как науки в нашей стране и за рубежом, а также глубоко изучить межкультурные различия в ходе решения задач по кросс-культурному взаимодействию, рассмотрения кейсов межкультурного непонимания, компаративного анализа прецедентных текстов различных национальных культур.
Learning Objectives
- The main goals of the course are: • to give the students knowledge of major theories in the field of intercultural communication studies; • to help students master competencies, which will allow them to be successful in their interpersonal and professional cross-cultural interactions.
Expected Learning Outcomes
- able to analyze ‘kontzept’ as a main cell of culture in the mental world of an individual; to carry out a contrastive analysis of ‘kontzepty’ belonging to different cultures.
- able: - to understand cross-cultural differences; - to apply their knowledge of cross-cultural differences in everyday communication; - to work in an intercultural team; - to solve cases in the Intercultural communication sphere
- knows the major theories of Intercultural Communication; the basic issues of intercultural interaction in business and everyday contexts able to analyze ‘kontzept’ as a main cell of culture in the mental world of an individual; - to carry out a contrastive analysis of ‘kontzepty’ belonging to different cultures.
- the student knows: - the major theories of Intercultural Communication; - the basic issues of intercultural interaction in business and everyday contexts;
- the student knows: - the major theories of Intercultural Communication; - the basic issues of intercultural interaction in business and everyday contexts;
Course Contents
- The history of the field of study’s appearance. Edward T. Hall as the “founding farther” of intercultural communication.
- Cultural cooperation and cultural management. Geert Hofstede’s theories.
- Lewis’ cross cultural communication model.
- Business etiquette and business dress code.
- "Kontzept" as the main cell of culture in the mental world of an individual;
- Characteristic features of business cultures of different countries (students’ projects)
Interim Assessment
- 2021/2022 2nd module0.5 * Тест, состоящий из 10 вопросов + 0.2 * Семинарские занятия + 0.3 * Презентация
Bibliography
Recommended Core Bibliography
- Training Intercultural Competence for Business (Case Study Aproach) : учеб. пособие / О.А. Данько, Д.В. Еныгин, В.О. Мидова, М.А. Пономарев, Джеймс Ши. — М. : ИНФРА-М, 2019. — 70 с. - Режим доступа: http://znanium.com/catalog/product/1030725
- Еныгин Д.В., Фоминых Н.Ю., Бубенчикова А.В. - Practice book in intercultural tolerance and empathy - Русайнс - 2018 - ISBN: 978-5-4365-3150-2 - Текст электронный // ЭБС BOOKRU - URL: https://book.ru/book/931736
- Основы кросс-культурной коммуникации и менеджмента: практический курс=Essentials of Cross-cultural Commun..: A Practical Course: Учеб. пос. / Л.М.Гальчук - М.: Вузов. учеб.: НИЦ ИНФРА-М, 2015 - 240с.: 60x90 1/16. (п) ISBN 978-5-9558-0387-6 - Режим доступа: http://znanium.com/catalog/product/472675
Recommended Additional Bibliography
- Cross-Cultural Business Behavior : A Guide for Global Management Richard R. Gesteland Samfundslitteratur 2007
- Hofstede, G.J. Exploring Culture: Exercises, Stories and Synthetic Cultures / Gert Jan Hofstede, Paul B. Pedersen, Geert H. Hofstede. – Yarmouth: Intercultural Press Inc, 2002. – 234 p. – ISBN 9781877864902. - Текст: электронный // DB Books 24x7 [сайт]. – URL: https://library.books24x7.com/toc.aspx?bookid=6723
- Lewis, R.D. When Teams Collide: Managing the International Team Successfully / Richard D. Lewis. – London; Boston: Nicolas Brealey Publishing, 2012. – 321 p. – ISBN 9781904838357. - Текст: электронный // DB Books 24x7 [сайт]. – URL: https://library.books24x7.com/toc.aspx?bookid=47354
- Зинченко В.Г., Зусман В.Г., Кирнозе З.И. - Межкультурная коммуникация. От системного подхода к синергетической парадигме - Издательство "ФЛИНТА" - 2016 - ISBN: 978-5-89349-472-3 - Текст электронный // ЭБС ЛАНЬ - URL: https://e.lanbook.com/book/84378