Innovation Strategies in International News

2023/2024

Category 'Best Course for Career Development'

Category 'Best Course for Broadening Horizons and Diversity of Knowledge and Skills'

Category 'Best Course for New Knowledge and Skills'

Type: Mago-Lego

Delivered by: Institute of Media

When: 2 module

Open to: students of one campus

Instructors: Oleg Dmitriev

Language: English

ECTS credits: 3

Contact hours: 24

Full Syllabus

Abstract

This is a composite course that introduces students to the various innovations in journalism. We'll examine the business of journalism and walk through the steps of creating new innovative projects. The practical part comes down to the use of visuals, sound and infographics in media innovative projects. Special attention will be paid to master technological tools that allow students to produce media innovations for various projects.

Learning Objectives

To introduce students to the development of the media innovations for the past 40 years
To get students acquainted to the present-day innovations in the modern media
To teach students to make projections for the future media projects
To train students in the field of technical instruments to be used in new media projects

Expected Learning Outcomes

learn the place of media innovation tools in the new media ecosystem
learn the skills of managing content innovation in the newsroom
master the tools for content production
can create news format

Course Contents

Innovations history and structure
Forsites for innovations
Visual Content Management
Newsroom management in innovation
Change in the content strategy

Assessment Elements

Attendance
Test
Working on tasks
Topics 1 and 2 – presentations of innovative examples from the Western media practices. Topics 3 -5 – designing products and projects for the new media. It may be presented either in the form of the plan or the webpage. Final task – project design on the given topic.

Interim Assessment

2023/2024 2nd module
0.2 * Attendance + 0.3 * Test + 0.5 * Working on tasks

Bibliography

Recommended Core Bibliography

Кожухар, В. М. Инновационный менеджмент: Практикум : учебное пособие / В. М. Кожухар. — Москва : Дашков и К, 2015. — 200 с. — ISBN 978-5-394-01710-0. — Текст : электронный // Лань : электронно-библиотечная система. — URL: https://e.lanbook.com/book/56205 (дата обращения: 00.00.0000). — Режим доступа: для авториз. пользователей.

Recommended Additional Bibliography

Соколова, В. А. Innovation Management. Инновационный менеджмент : учебное пособие / В. А. Соколова, Ю. В. Титова. — Вологда : ВоГУ, 2014. — 144 с. — ISBN 978-5-87851-537-5. — Текст : электронный // Лань : электронно-библиотечная система. — URL: https://e.lanbook.com/book/93148 (дата обращения: 00.00.0000). — Режим доступа: для авториз. пользователей.

Authors

FEDOROVA KSENIIA ALEKSANDROVNA

Course Syllabus