2024/2025

Strategic Management

Type: Mago-Lego

Delivered by: Master's Programmes Curriculum Support

When: 1 module

Online hours: 20

Open to: students of one campus

Language: English

ECTS credits: 3

Contact hours: 8

Course Syllabus

Abstract

The main objective of the course is to to provide students with a framework for understanding how companies develop and implement successful strategies to gain competitive advantage to the firm and increase its value. It also aims to develop general understanding of strategic planning processes, the role of a strategic leader, ability to create vision and mission statements that are ethically sound and address both economic and corporate social responsibility issues. The course is included into core compulsory courses. It is vital for getting knowledge and skills in creating new types of reports on corporate value and in structuring the information on strategic vision, competitive advantages, non-financial value drivers and strategic thinking of a firm.