Bachelor
2024/2025
Doing Business in Asia
Type:
Elective course (Business Administration)
Area of studies:
Management
Delivered by:
Department of Strategic and International Management
Where:
Graduate School of Business
When:
4 year, 3 module
Mode of studies:
offline
Open to:
students of one campus
Instructors:
Sergei Shaposhnikov
Language:
English
ECTS credits:
4
Course Syllabus
Abstract
The Doing Business in Asia course offers a deep dive into the complex and dynamic world of business practices in Asian countries, characterized by diverse cultures, economic systems and legal norms. The course examines the key aspects affecting entrepreneurial activity in Asia, from economic trends to cultural characteristics that must be taken into account in order to successfully conduct business in this region. Students will study the main Asian markets such as China, India, Japan and Southeast Asia, focusing on their economic potential, competitive advantages and specifics of consumer behavior. The course covers such important topics as market environment analysis, market entry strategies, supply chain management issues, as well as local legislative and regulatory requirements.
Learning Objectives
- To gain the brief knowledge of the economic history and current economic situation in India, China, Vietnam, South Korea, Japan and Indonesia
- To become familiar with many of the major industries and companies in India, China, Vietnam, South Korea, Japan and Indonesia
- To understanding of the business environment in India, China, Vietnam, South Korea, Japan and Indonesia
- To recognize how management and cross cultural differences affect and impact on the ways of doing business in India, China, Vietnam, South Korea, Japan and Indonesia
- To gain a working level of competence for engaging in international business activities in India, China, Vietnam, South Korea, Japan and Indonesia and with business people from these countries
Expected Learning Outcomes
- Knowledge: of the political, economic, financial, and cultural context of entering the Asian markets and the unique opportunities and challenges of working in their business environments.
- Understanding of Business Context and Business Management in Asia (a) Environment and Market, Trend Analysis; (b) Competition; (c) Local Business Cultures and Management; (d) Nature of Entrepreneurship; (e) Marketing and Branding, Gender, Corporate Social Responsibility
- Understanding of Economic History of Asia
- Ability to use statistical data, analytical national and industry reviews, research publications, and the latest business news to analyze the current conditions of starting and expanding a foreign business and make strategic decisions regarding the ways of establishing a new business with foreign participation.
- Knowledge of the political, economic, financial, and cultural context of entering the Asian markets and the unique opportunities and challenges of working in their business environments.
Course Contents
- Introduction to Economic History of Asia
- Introduction Defining Globalization and International Business
- Business Context and Business Management in Asia
- Japan and South Korea
- China and India
- Vietnam and Indonesia
Assessment Elements
- Group projectAn important part of the course will be a business consulting project. Students will work in groups to provide business advices to company’s senior management on a market entry/expansion issue that company is facing. The grade for this component of the course will be based on a presentation (including Q&A) and a written report. Additional information will be provided in class. For a written report students should use appropriate formatting and citation style. Assignments are expected to be received by email no later than 11:59 p.m. on the due date. Late reports will not be accepted. Students will receive a grade of zero for failing to correctly upload an assignment and on time. This written assignment should be produced in 12-point, Times New Roman type, and 1.5-spaced, with tabs at the beginning of paragraphs, minimum number of pages is 15. The assessment will be based on oral presentation and a written report: (1) Knowledge of main concepts/ theories applied in relation to international business; (2) Application of main theories and concepts; (3) Quality of content (company, product, country, findings, etc.); (4) Design/ logical flow/ clear thesis and supporting data; (5) Delivery: Command of language/ Team work and response to questions.
- Class participationThere is an expectation that students will be active participants in discussions.
- ExaminationFinal exam.
- Mini-testThis mini-test serves as a brief checkpoint to assess your understanding of key concepts and regional nuances when doing business in Asia. It consists of short-answer and multiple-choice questions.
Interim Assessment
- 2024/2025 3rd module0.1 * Class participation + 0.4 * Examination + 0.3 * Group project + 0.2 * Mini-test
Bibliography
Recommended Core Bibliography
- A history of East Asia : from the origins of civilization to the twenty-first century, Holcombe, C., 2022
- Global business : management, Willcocks, L. P., 2021
- Global business : strategy in context, Willcocks, L. P., 2021
Recommended Additional Bibliography
- Agarici Corina, Scarlat Cezar, & Iorga Danuţ. (2020). Turning cross-cultural management conflict into collaboration: Indian and Romanian experiences in Global Project Teams. Proceedings of the International Conference on Business Excellence, 14(1), 1024–1034. https://doi.org/10.2478/picbe-2020-0097
- East Asian strategic review 2021, , 2021
- Handbook of Eurasian Political Economy : руководство / edited by Alexander Bulatov and Egor Pak. — Москва : Аспект Пресс, 2022. — 316 с. — ISBN 978-5-7567-1254-4. — Текст : электронный // Лань : электронно-библиотечная система. — URL: https://e.lanbook.com/book/324356 (дата обращения: 00.00.0000). — Режим доступа: для авториз. пользователей.
- Hong Hai. (2020). The Rule of Culture : Corporate and State Governance in China and East Asia. Routledge.
- Management : global edition, Robbins, S. P., 2021
- Management across cultures : challenges, strategies, and skills, Steers, R. M., 2020
- Principles of management : practicing ethics, responsibility, sustainability, Laasch, O., 2021
- Rights-Based Governance: The Need for Strong State Obligations to Protect Human Rights in an Era of Globalisation. (2021). Speculum Juris, 34(3), 3–7.
- The globalization myth : why regions matter, O'Neil, S. K., 2022
- Салынская, Т. В., Business and management: international economic organisations : учебное пособие / Т. В. Салынская, А. А. Ясницкая. — Москва : Русайнс, 2024. — 402 с. — ISBN 978-5-466-06979-2. — URL: https://book.ru/book/954205 (дата обращения: 26.08.2024). — Текст : электронный.