Пирогова Юлия Константиновна

Education, Degrees and Academic Titles

1996

Associate Professor

1987

Candidate of Sciences* (PhD) in Applied and Mathematical Linguistics
Lomonosov Moscow State University

1982

Degree
Lomonosov Moscow State University

* Candidate of Sciences
According to the International Standard Classification of Education (ISCED) 2011, Candidate of Sciences belongs to ISCED level 8 - "doctoral or equivalent", together with PhD, DPhil, D.Lit, D.Sc, LL.D, Doctorate or similar. Candidate of Sciences allows its holders to reach the level of the Associate Professor.

Professional Interests

marketing communications branding brand management persuasion integrated marketing communications mass communication

Awards and Accomplishments

Best Teacher — 2023–2024, 2011–2021

Courses (2024/2025)

Brand Management in Digital Economy (Mago-Lego; 3, 4 module)Rus
Brand Management in Digital Economy (Master’s programme; Graduate School of Business; 1 year, 3, 4 module)Rus
Brand Strategies and Brand Management (Mago-Lego; 1, 2 module)Rus
Brand Strategies and Brand Management (Master’s programme; Graduate School of Business; 1 year, 1, 2 module)Rus
Mentor's Seminar (Master’s programme; Graduate School of Business; 2 year, 1-4 module)Rus
Mentor's Seminar "Topical Issues of Marketing Communications" (Master’s programme; Graduate School of Business; 1 year, 3, 4 module)Rus
Past Courses

Timetable for today

Full timetable

Editorial board membership

2004: Editor-in-chief , Реклама. Теория и практика.

23

Dec

2020

GSB Department of Marketing listed in the Ranking of Russian Association for Communication Agencies

23

Sep

2020

Five HSE Master's Programmes Included in Top 100 of QS Business Masters Rankings

This year, the Master’s Programme ‘Strategic Management in Logistics’, offered by the HSE Graduate School of Business, ranked 34^th in the Supply Chain Management Programme ranking, a new addition to the QS Business Masters Rankings. This is the fifth HSE programme to be included the QS Business Rankings. Four others have ranked among the top 100 for several years now.

Yulia Pirogova

Education, Degrees and Academic Titles

Professional Interests

Awards and Accomplishments

Courses (2024/2025)

Courses (2023/2024)

Courses (2022/2023)

Courses (2021/2022)

Courses (2020/2021)

Timetable for today

Editorial board membership

GSB Department of Marketing listed in the Ranking of Russian Association for Communication Agencies

Five HSE Master's Programmes Included in Top 100 of QS Business Masters Rankings