Магистратура
2021/2022
Инновации в цифровом мире
Статус:
Курс по выбору (Управление в сфере науки, технологий и инноваций)
Направление:
38.04.02. Менеджмент
Кто читает:
Департамент образовательных программ
Где читается:
Институт статистических исследований и экономики знаний
Когда читается:
2-й курс, 2 модуль
Формат изучения:
с онлайн-курсом
Онлайн-часы:
30
Охват аудитории:
для всех кампусов НИУ ВШЭ
Преподаватели:
Майснер Дирк
Прогр. обучения:
Управление в сфере науки, технологий и инноваций
Язык:
английский
Кредиты:
3
Контактные часы:
2
Course Syllabus
Abstract
The course provides insights for understanding the mechanisms of digital business and the meaning of innovation in these. It highlights the changing rules of business and management in digital businesses.
Learning Objectives
- Understanding digital business models
- Learn about the disruption of business models
Expected Learning Outcomes
- Concepts for understanding digital business models
- The meaning and impact of innovation in digital business models
Course Contents
- Why Digital Changes Everything
- Creating Value in a Digital World
- Thinking and acting differently
- Entrepreneurship in a Digital World
Assessment Elements
- Essay
- Final oral group examinationThe Exam is planned as an ORAL GROUP EXAMINATION, online on ZOOM Platform. A Student should log in 20 minutes prior to Exam Session. Temporary internet breakdown is for up to 10 min. If longer - a written request to the course director, cc study office manager for further decision to reschedule the Exam for another date for examination: with different exam questions.
- Essay
- Final oral group examinationThe Exam is planned as an ORAL GROUP EXAMINATION, online on ZOOM Platform. A Student should log in 20 minutes prior to Exam Session. Temporary internet breakdown is for up to 10 min. If longer - a written request to the course director, cc study office manager for further decision to reschedule the Exam for another date for examination: with different exam questions.
Bibliography
Recommended Core Bibliography
- Nambisan, S., Lyytinen, K., Majchrzak, A., & Song, M. (2017). Digital Innovation Management: Reinventing Innovation Management Research in a Digital World. MIS Quarterly, 41(1), 223–238. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=121204229
- Zott Christoph, & Amit Raphael. (2017). Business Model Innovation: How to Create Value in a Digital World. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsbas&AN=edsbas.66E8A105
Recommended Additional Bibliography
- Granados, N., & Gupta, A. (2013). Transparency Strategy: Competing with Information in a Digital World. MIS Quarterly, 37(2), 637–641. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=87371436