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Обычная версия сайта
2023/2024

Стратегический менеджмент

Статус: Маго-лего
Когда читается: 2 модуль
Охват аудитории: для всех кампусов НИУ ВШЭ
Язык: английский
Кредиты: 3
Контактные часы: 32

Course Syllabus

Abstract

The discipline Strategic management is aimed at development of the necessary amount of fundamental and applied knowledge for students for a successful strategic analysis of the enterprise in a high dynamics and environmental uncertainty. The course includes a combination of theoretical and practical exercises. Practical classes are aimed at developing skills and abilities to use strategic analysis in the process of developing strategic decisions. In the process of studying the discipline, the method of analysis of cases and other interactive methods. The discipline program provides for homework. All the workshops are focusing on relevant and practically relevant issues in strategic management. Homework with using actual material will allow the student to refine knowledge theoretical models and concepts of strategic management, master skills use of strategic analysis tools. Реализация дисциплины переносится на 2ой модуль 2023/2024 учебного года. Due to the high workload of the teacher, the implementation of the discipline is transferred to the 2nd module 23/24.
Learning Objectives

Learning Objectives

  • The discipline "Strategic management" is aimed at development of the necessary amount of fundamental and applied knowledge for students for a successful strategic analysis of the enterprise in a high dynamics and environmental uncertainty. The course includes a combination of theoretical and practical exercises. Practical classes are aimed at developing skills and abilities to use strategic analysis in the process of developing strategic decisions and innovative development organization. During the workshops are widely used the methods of analysis of cases and other interactive methods. The discipline program provides for the homework. All the workshops are focusing on relevant and practically relevant issues strategic management. Homework with using actual material will allow the student to refine knowledge theoretical models and concepts of strategic management, master skills use of strategic analysis tools. Student's independent work includes mastery of classical concepts of the theory of strategic management in recommended educational and scientific literature, preparation for practical exercises, intermediate and final control of knowledge.
Expected Learning Outcomes

Expected Learning Outcomes

  • Student has skills to explain the essence of the vision and mission in the strategy of the enterprise
  • Student has skills to define and organize the stages of the strategic process and analysis
  •  Has skills of using the PERT calendar planning method
  • Student is able to determine the type of company, its strategy and evaluate strategic resources.
Course Contents

Course Contents

  • Strategic Management Overview
  • Strategic process and analysis
  • Analysis of the external environment
  • Competition based on resources and abilities.
  • Implementation of the strategy.
Assessment Elements

Assessment Elements

  • non-blocking Homeworks
    Average cumulative assessment, from 0 to 10 points. All re homeworks should be performed.
  • non-blocking Classwork
    During the classes written quizzes are planned. Also is planned situation analysis and student presentations, based on homework and independent work.The study of the discipline involves the use of active and interactive forms conducting classes - business and role-playing games, analysis of practical tasks. The total mark for classwork is from 0 to 10 points. This mark forms 40% of total mark for the course.
  • non-blocking Final control (exam)
    Student should answer open questions on different parts of the course. 20% of the total mark for the course is formed by thia mark.
Interim Assessment

Interim Assessment

  • 2023/2024 2nd module
Bibliography

Bibliography

Recommended Core Bibliography

  • Попов, С. А.  Актуальный стратегический менеджмент. Видение — цели — изменения : учебно-практическое пособие / С. А. Попов. — Москва : Издательство Юрайт, 2021. — 447 с. — (Высшее образование). — ISBN 978-5-534-01109-8. — Текст : электронный // Образовательная платформа Юрайт [сайт]. — URL: https://urait.ru/bcode/468352 (дата обращения: 28.08.2023).
  • Сидоров, М. Н.  Стратегический менеджмент : учебник для вузов / М. Н. Сидоров. — 2-е изд., испр. и доп. — Москва : Издательство Юрайт, 2021. — 158 с. — (Высшее образование). — ISBN 978-5-534-08723-9. — Текст : электронный // Образовательная платформа Юрайт [сайт]. — URL: https://urait.ru/bcode/470252 (дата обращения: 28.08.2023).

Recommended Additional Bibliography

  • Мардас, А. Н.  Стратегический менеджмент : учебник и практикум для вузов / А. Н. Мардас, О. А. Гуляева, И. Г. Кадиев. — 2-е изд., испр. и доп. — Москва : Издательство Юрайт, 2021. — 176 с. — (Высшее образование). — ISBN 978-5-534-06388-2. — Текст : электронный // Образовательная платформа Юрайт [сайт]. — URL: https://urait.ru/bcode/470875 (дата обращения: 28.08.2023).