2023/2024
Основы предпринимательства и бизнес-анализа
Статус:
Майнор
Кто читает:
Департамент финансов
Где читается:
Санкт-Петербургская школа экономики и менеджмента
Когда читается:
3, 4 модуль
Охват аудитории:
для всех кампусов НИУ ВШЭ
Язык:
английский
Кредиты:
5
Контактные часы:
60
Course Syllabus
Abstract
As a result of the implementation of this course, students will be able to independently plan their own business, prepare a financial model of a business or project, a capital budget, conduct a business break-even analysis, analyze risks and project sensitivity to external factors. Students will gain the skills of operational management, building business processes and organizing the effective work of company divisions.
Learning Objectives
- As a result of the implementation of this course, students will be able to independently plan their own business, prepare a financial model of a business or project, a capital cost budget, conduct a business break-even analysis, analyse risks and project sensitivity to external factors
Expected Learning Outcomes
- Able to take into account industrial specific in financial model
- Ability to construct financial models
- Analyse financial and non-financial statements to select metrics for building the financial model.
- After the course, students will have necessary knowledge and skills to build a fully fledged financial model for a project or a company. The model can be used to support investment decisions, raise capital or apply for debt financing
Course Contents
- Fundamentals of Entrepreneurship.
- Topic 5 Financial modelling of a new business
- Topic 4 Marketing research
- Topic 3. New product development. Entrepreneurial projects
- Topic 2 Forms of business ownership. business startup: start-up company
- Topic 6. Accounting Fundamentals
- Topic 7 Marketing &The Complete Pricing Picture
- Topic 8. Financial modeling
- Topic 9. Investment efficiency
- Topic 10 Operational efficiency
Assessment Elements
- Practice 1 Conduct Market Research into your Business Idea. Experimental modelling
- Cost-Revenue-Net Income Analysis . Break-Even Analysis. Case Study
Interim Assessment
- 2023/2024 4th module0.34 * Cost-Revenue-Net Income Analysis . Break-Even Analysis. Case Study + 0.33 * Cost-Revenue-Net Income Analysis . Break-Even Analysis. Case Study + 0.33 * Practice 1 Conduct Market Research into your Business Idea. Experimental modelling
Bibliography
Recommended Core Bibliography
- PMP: project management professional exam : study guide, Heldman, K., 2007
- Project management fundamentals : key concepts and methodology, Haugan, G. T., 2011
- Project Management, Textbook, 338 p., Tsiteladze, D. D., 2023
- Project Management: a system approach to planning, scheduling, and controlling :, Kerzner, H., 2006
Recommended Additional Bibliography
- Fundamentals of project management, Heagney, J., 2012