2023/2024
Теоретические основы международного бизнеса
Статус:
Маго-лего
Кто читает:
Школа инноватики и предпринимательства
Когда читается:
1 модуль
Охват аудитории:
для своего кампуса
Преподаватели:
Назаров Никита Романович
Язык:
английский
Кредиты:
6
Контактные часы:
48
Course Syllabus
Abstract
The course provides a background of major international business theories, conceptual aspects of international business as an area of knowledge and gives students a solid theoretical platform for further studies of different facets of international business. The course focuses on internationalization strategies, their classification, factors affecting choice of internationalization strategy in various industries, as well as motives and barriers of internationalization.
This innovative course has no analogues and is not available at any other Russian or foreign university examined by the author.