Профессиональная терминология кинопроизводителя для работы на международном рынке ( преподается на иностранном языке). Начальный

Бакалавриат 2024/2025

Статус: Курс обязательный (Кинопроизводство)

Направление: 42.03.05. Медиакоммуникации

Кто читает: Школа иностранных языков

Где читается: Факультет креативных индустрий

Когда читается: 3-й курс, 1, 2, 4 модуль

Формат изучения: без онлайн-курса

Охват аудитории: для своего кампуса

Язык: английский

Кредиты: 4

Контактные часы: 80

Full Syllabus

Abstract

The course "Professional Terminology for Film Producers in the International Market" is designed to equip participants with essential language skills and industry-specific terminology necessary for effective communication and collaboration in the global film production arena. Participants will delve into the intricacies of international film business practices, covering topics such as contract negotiation, co-productions, distribution agreements, and financing models. The course aims to enhance proficiency in expressing complex production concepts, navigating legal and financial frameworks, and fostering successful partnerships on the international stage. Through practical exercises and case studies, participants will develop the linguistic competence required to thrive as film producers in the dynamic and diverse landscape of the global film industry.

Learning Objectives

To sharpen students’comprehension skills of manifold traditional and emerging (hybrid) types of media products (e.g., professional articles, reviews; reports/user-generated content; documentation)
To master essential genres and appropriate specialized registers of English (script writing, logline writing, business correspondence).
To enable students to acquire specialized vocabulary (key terminology) and a set of lexical items with the highest frequency of occurrence in various professional contexts: script writing, directing, producing, etc.
To develop the ability to use essential domain-specific and conventionalized grammatical structures prevalent in the target ESP variety
To master analytical and critical thinking/writing skills/to master writing skills in various stages of film production (pre-production, production, and post-producation)
To upgrade skills related to the solution of diverse professionally oriented tasks both individually and in teams
To foster awareness of long-term patterns and relevant trends in the spheres of cinematography and film production
To improve media literacy and develop a creative approach applicable to a range of professionally relevant tasks (content creation; storytelling; film production)
To master presentation skills related to the film production process: pitching, negotiations, case study discussions

Expected Learning Outcomes

Uses professional terminology related to series production; can understand the main concepts of creating modern series; know main features of drama series; can explain the main features of national series; can create a concept of series
Uses professional terminology related to series production;
explains different genre of commercials
creates concepts of video commercials
creates a promo-campaign
pitches an idea of the commercial to the public
writes a script for a social commercial
knows different types of pitching
uses different approaches while pitching
uses various stylistic devices in English while pitching
applies specific terminology about pitching
creates his/her on concept of pitching a story to the public
delivers the presentation to the public
uses professional terminology skillfully
applies theoretical information to create his/her on projects
writes the script for a scene include the background music
Uses theoretical background to analyse current trends in Film Production Industry
Uses basic listening techniques (predicting, understanding main ideas and details)
Understands long professional original texts
Pitches a story/project (can present ideas for a new project or storyline in a concise and persuasive manner)
Understands the structure of video commercial scripts

Course Contents

Unit 1. Creating series
Unit 2. Creating video commercials
Unit 3. ‘Pitching Film Projects’
Unit 4. ‘Music in Films’

Assessment Elements

Final Assessment
Project Pitching
Independent Work Assessment
Oral Assessment
Presentation. Prepare a presentation on movie genre analysis. The presentation has to be well-structured; All the parts of the presentation have to be easily identified; The presentation should have a creative opening; While delivering a presentation, the speaker has to interact with audience; Be ready to answer questions at the end of your presentation. Negotiations. Organise negotiations between producers and a film crew. Try to reach a balance taking into account all the needs for a successful project implementation.
Written Assessment

Interim Assessment

2024/2025 2nd module
0.1 * Independent Work Assessment + 0.1 * Independent Work Assessment + 0.2 * Oral Assessment + 0.2 * Oral Assessment + 0.2 * Written Assessment + 0.2 * Written Assessment
2024/2025 4th module
0.3 * Final Assessment + 0.2 * Independent Work Assessment + 0.2 * Oral Assessment + 0.1 * Project Pitching + 0.2 * Written Assessment

Bibliography

Recommended Core Bibliography

Advertising and promotion, Hackley, C., 2018
Advertising and promotions : an integrated brand approach, Semenik, R. J., 2012
Advertising: strategy, creativity and media, Fill, C., 2013
Creative strategy in advertising, Drewniany, B. L., 2014
Cremades, A. (2016). The Art of Startup Fundraising : Pitching Investors, Negotiating the Deal, and Everything Else Entrepreneurs Need to Know. Hoboken, New Jersey: Wiley. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=1216067
Hitchcock's ear : music and the director's art, Schroeder, D., 2012
Interpreting music video : popular music in the post-MTV era, Osborn, B., 2021
John Connell, & Chris Gibson. (2003). Sound Tracks : Popular Music Identity and Place. Routledge.
Kaganovsky, L., & Salazkina, M. (2014). Sound, Speech, Music in Soviet and Post-Soviet Cinema. Bloomington: Indiana University Press. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=709402
Katz, H. E. (2019). The Media Handbook : A Complete Guide to Advertising Media Selection, Planning, Research, and Buying (Vol. Seventh edition). New York: Routledge. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=2117264
Lovell, D. (2017). Native Advertising : The Essential Guide. London, United Kingdom: Kogan Page. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=1605889
Music in the horror film : listening to fear, , 2010
Music video after MTV : audiovisual studies, new media, and popular music, Korsgaard, M. B., 2019
Musicology in the Context of Media - Media in the Context of Musicology. (2019). Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsbas&AN=edsbas.BCFEE54F
Netflix : инсайдерская история компании, завоевавшей мир, Китинг, Д., 2021
Passport to academic presentations. Student's book, Bell D., 2015
Present Scenarios of Media Production and Engagement. (2017). Bremen.
Script Magazine Editors, & Jeanne Bowerman. (2016). Pitching a Screenplay : Essential Advice for Before, During and After a Pitching Event. [N.p.]: Writer’s Digest Books. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=1678208
The art of the pitch : persuasion and presentation skills that win business, Coughter, P., 2012
The complete film production handbook, Honthaner, E. L., 2010
The complete guide to facebook advertising, Meert, B., 2019
The Oxford dictionary of music, Kennedy, M., 2013
The underlying processes of creative media advertising. (2016). Springer Gabler. https://doi.org/10.1007/978-3-658-10558-7_24
Understanding society through popular music, , 2018
Weekhout, H. (2019). Music Production : Learn How to Record, Mix, and Master Music (Vol. Third edition). New York, NY: Routledge. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=2155960
Yu.V. Yermakov, & Nadegda M. Starobinskaya. (2019). Creative Marketing Tools: Creative Advertising And Creative Strategies. Annals of Marketing-Mba. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsrep&AN=edsrep.a.mmb.journl.articl.v1.3.19
Английский язык. GUIDES FOR ADVERTISING. Реклама в туризме - Миньяр-Белоручева А.П., Покровская М.Е. - НИЦ ИНФРА-М - 2022 - https://znanium.com/catalog/product/1838387 - 553119 - ZNANIUM
Медведева, К. О., Английский язык для специалистов по рекламе и связям с общественностью = English for advertising and public relations : учебное пособие / К. О. Медведева. — Москва : КноРус, 2023. — 178 с. — ISBN 978-5-406-10949-6. — URL: https://book.ru/book/948842 (дата обращения: 25.08.2023). — Текст : электронный.
Прошкина, Е. П. Учебное пособие по английскому языку для студентов музыкальных вузов. В мире музыки. The World Of Music : учебное пособие / Е. П. Прошкина. — 4-е изд., стер. — Санкт-Петербург : Планета музыки, 2018. — 256 с. — ISBN 978-5-8114-2699-7. — Текст : электронный // Лань : электронно-библиотечная система. — URL: https://e.lanbook.com/book/103713 (дата обращения: 00.00.0000). — Режим доступа: для авториз. пользователей.

Recommended Additional Bibliography

John E. O’Connor, & Martin A. Jackson. (2016). American History/American Film : Interpreting the Hollywood Image. Bloomsbury Academic.

Authors

SOZINOVA MARIYA MIKHAYLOVNA
KHOMUTSKIY KONSTANTIN IGOREVICH

Course Syllabus