2024/2025
Управленческая экономика
Статус:
Маго-лего
Когда читается:
3, 4 модуль
Охват аудитории:
для своего кампуса
Преподаватели:
Креховец Екатерина Владимировна
Язык:
английский
Кредиты:
6
Контактные часы:
44
Course Syllabus
Abstract
The purpose of the course is to teach the students how to apply the principles and models of economic theory for making managerial decisions. The course covers such topics as estimating and analysing demand, cost analysis, smart pricing (price discrimination, tying, bundling, non-linear pricing), competing in various market structures, making decisions about product quality and differentiation.