Master 2024/2025

Commercial Tools and Customer Lifetime Value Management

Type: Elective course (Strategic Management: Investment and Consulting)

Area of studies: Management

Delivered by: Department of Marketing

Where: Graduate School of Business

When: 2 year, 1 module

Mode of studies: offline

Open to: students of one campus

Instructors: Maxim Tverskoy

Master’s programme: Стратегический менеджмент и консалтинг

Language: Russian

ECTS credits: 3