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Regular version of the site
Bachelor 2024/2025

Strategic Management

Type: Compulsory course (International Business)
When: 3 year, 3 module
Open to: students of one campus
Instructors: Dmitrii Knatko
Language: English

Course Syllabus

Abstract

The Strategic Management course is designed to provide students with the foundational knowledge and practical skills required to analyze and formulate business strategies in a competitive global environment. Drawing on the principles of comprehensive approach to strategy, the course integrates theoretical frameworks with real-world applications, enabling students to address complex challenges in organizational management.
Learning Objectives

Learning Objectives

  • Mastering a comprehensive understanding of the content of strategic management, methods for strategy formulation, the essence of strategies, and their implementation to address organizational challenges. Developing skills in strategic analysis, decision-making, and strategy implementation in the context of a dynamically changing global digital economy, while considering the impact of sustainability issues on business goals and strategies. Building and applying skills for analyzing the external and internal environment of a company and identifying strategic development alternatives.
Expected Learning Outcomes

Expected Learning Outcomes

  • Identify the comprehensive nature of goal setting in business and its connection to stakeholder influence.
  • Apply tools for stakeholder analysis, such as the power-interest grid.
  • Formulate business goals using frameworks like SMART, OKR, and KPI.
  • Evaluate the role of mission, vision, and strategic alignment in business goal setting.
  • Identify the concepts of resources, capabilities, and dynamic capabilities within a firm.
  • Use resource-based and value chain analysis tools to evaluate a firm's internal strengths and weaknesses.
  • Apply SWOT analysis to integrate insights from internal and external analyses.
  • Examine competitive advantages derived from resource allocation and capability development.
  • Explain and compare different competitive strategies, such as Porter’s generic strategies and hybrid strategies.
  • Analyze the impact of business life cycle stages on strategic decisions.
  • Evaluate the role of business models in formulating effective competitive strategies, including digital and platform-based models.
  • Define the characteristics of corporate strategy, including vertical integration, diversification, and portfolio management.
  • Аnalyze corporate-level strategic decisions, such as horizontal integration and geographic expansion.
  • Apply tools for portfolio analysis and assess the coordination of business units.
  • Evaluate strategies for achieving coherence and alignment across the corporation.
  • Identify common challenges and pitfalls in strategy implementation.
  • Develop processes for organizational change and adaptation to support strategic goals.
  • Evaluate the role of leadership and organizational culture in successful strategy implementation.
  • Design strategies for managing resistance to change and fostering alignment.
Course Contents

Course Contents

  • Introduction to Strategic Management
  • Strategic Goal Setting
  • Strategic Analysis: The External Environment of Modern Organizations
  • Strategic Analysis: The Internal Environment of a Firm
  • Business-Level Strategies
  • Corporate-Level Strategies
  • Organizational Transformation for Strategy Implementation
Assessment Elements

Assessment Elements

  • non-blocking Case study
  • blocking Exam
  • non-blocking Group project
  • non-blocking Tests
    Can be organized at any moment of lectures or seminars
Interim Assessment

Interim Assessment

  • 2024/2025 3rd module
    0.15 * Case study + 0.4 * Exam + 0.3 * Group project + 0.15 * Tests
Bibliography

Bibliography

Recommended Core Bibliography

  • Johnson, G., Whittington, R., Scholes, K., Angwin, D., & Regnér, P. (2017). Exploring Strategy (Vol. Eleventh edition). Harlow, England: Pearson Education. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=1454974
  • Strategic management : theory & cases : an integrated approach, Hill, C. W. L., 2024
  • Ulrich Pidun. (2019). Corporate Strategy. Springer. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsrep&AN=edsrep.b.spr.sprbok.978.3.658.25426.1

Recommended Additional Bibliography

  • 9780300252064 - Jeremy Black - Military Strategy : A Global History - 2020 - Yale University Press - https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2365726 - nlebk - 2365726
  • Grant, R. M. (2016). Contemporary Strategy Analysis (Vol. Text, Ninth edition). Chichester: Wiley. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=1639480
  • Knight, E., Daymond, J., & Paroutis, S. (2020). Design-Led Strategy: How To Bring Design Thinking Into The Art of Strategic Management. California Management Review, 62(2), 30–52. https://doi.org/10.1177/0008125619897594
  • Mebert, A., & Lowe, S. (2017). Blue Ocean Strategy : How to Create Uncontested Market Space (Vol. First edition). London: Macat Library. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=1552203
  • Sun Tzu. (2019). The Art of War: The Strategy of Sun Tzu. [N.p.]: Athenaeum Classics. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=2190905

Authors

  • KNATKO Dmitrii Mikhailovich